Talent representation — creator partnership
We represent Ella Mrsic, an Australian creator at the exact start of her breakout. Her latest reel is approaching 14 million views and is still climbing. She is launching into swim and lifestyle content off the back of that momentum — and this September she's in Vanuatu on a partnered resort shoot, creating content for the resort hosting her. She is dressing that trip in a hand-picked wardrobe of labels she genuinely rates — and this is a proposal for Sabi Swim to be one of them.
All numbers organic and current at time of writing — still climbing daily. Live insights available on request.
Every brand says they want to find creators before they blow up. This is what that moment actually looks like.
Ella isn't an established swimwear creator — that's precisely the opportunity. Her latest reel has done nearly 14 million views and over 800,000 likes, entirely organically, and brought more than 4,000 new followers with it. The audience arrived before the niche did. She is now committing to swim, travel and UGC content as her lane, and she is choosing the labels that lane gets built around.
For Sabi Swim, the maths is simple: gifting-level cost, a creator with proven viral instinct, and an early position before her rates reflect her reach. If her next reels perform anywhere near her last one, Sabi Swim is tagged on them.
The window matters. She shoots Vanuatu 21–28 September. Content decisions for the trip are being locked in the next two weeks.
The wardrobe for this trip is hand-picked, not mail-merged. Sabi Swim is on the list for reasons that go past the product.
The design language. Timeless, elevated minimalism — sculpting silhouettes, premium fabrics, minimal hardware. Pieces designed to become part of your life, not something worn once. That philosophy photographs as quiet confidence, and it's the exact register Ella's content is moving into.
The story. Founded in 2017 by Gabby Shaoni on a simple idea: swimwear should feel as good as it looks — the way it fits, the way it moves, the way it makes you feel when you put it on. Seven days of real wear in reef water is the honest test of exactly that, on camera.
The fit. An Australian label shipped from Sydney, worn by an Australian creator on a South Pacific shoot — the easiest yes on this list logistically, and one of the most natural on-brand.
From 21–28 September, Ella is on location in Vanuatu in partnership with Warwick Le Lagon, Port Vila — the resort hosting her — creating the resort's content for the week. This is a working shoot with a brand partner already attached, not a holiday with a camera in the bag.
That partnership is Sabi Swim’s bonus: the resort content Ella shoots, she wants to shoot in Sabi Swim — putting the label in front of the resort's audience as well as her own, at no extra cost. Lagoons, reef water, island light, a week of dedicated shooting — the exact world Sabi Swim’s product lives in.
Concepts developed for this trip, in the style of the reel that just did 14M views — hook-first, native to the platform, built to travel. Sabi Swim selects the direction; nothing posts without the collaboration terms agreed.
Travel fit to first swim — one cut, airport to lagoon, landing in Sabi Swim. Built around trending audio, engineered for rewatches.
Packing the gifting pieces for the trip, talking through each one to camera. The exact format brands re-run as ad creative.
Slow-motion golden hour in the water — each piece given its own editorial moment. The one that lives on Sabi Swim’s own grid.
Voiceover day-in-the-life at the resort wearing Sabi Swim throughout — bikinis in the water, resortwear from lunch to sunset. Authentic wear-testing, not a lookbook.
The full gifting package tried on against the water — fit, feel and honest reactions, shot where swimwear is meant to be seen.
No vague "some content" promise. This is the package, in writing, delivered on a schedule.
At least one reel with Sabi Swim worn, tagged and credited — dedicated where a piece leads the concept. Direction agreed before the trip.
Across the week on location — unboxing, try-on and wear moments, all tagged with handle stickers.
A still or carousel appearance shot on location, tagged and credited in the caption.
Repost anything featuring Sabi Swim across your own social channels for 12 months, with credit. Paid ad usage and raw footage available by arrangement.
Four steps, one hard date: pieces need to be with Ella by 14 September to make the trip.
Sabi Swim confirms gifting and picks the pieces it wants featured. Concepts locked together over email.
Gifting package lands with Ella in Australia, with time to plan every look before departure.
Seven days on location at Warwick Le Lagon, Port Vila. Stories run live from location; reels are captured across the week.
All reels and posts live and delivered, performance recap sent, and a conversation about what an ongoing partnership looks like.
Sabi's favourite bikinis, plus a ready-to-wear piece to carry the content from the water to dinner. No fee, no retainer, no media spend. In return: on-location content from a resort-partnered shoot, a defined deliverables package, organic usage rights — and Sabi Swim in the running for the resort's content as well as Ella's own.
If the content performs — and her track record says it will — the follow-up conversation is an ambassador arrangement, with Sabi Swim already in her feed and the relationship warm. If it doesn't, Sabi Swim has risked postage.
We'd love a yes by early September so the pieces make the flight.